Do you enjoy sharing your knowledge? Are you a teacher looking for a side hustle? If you have a lot of knowledge to share and are capable of teaching others, then you may be sitting on a potential goldmine!
Right now, there’s a strong demand for good tutors and the trend is rising. According to the site Globe News Wire:
“[The] global private tutoring market was valued at approximately USD 96,218 million in 2017 and is expected to generate around USD 177,621 million by 2026.”
As a side hustle, that could be a pretty lucrative opportunity. The typical tutor charges anywhere from $25 to $75 per hour for their services. Even if you tutored for just 5 hours per week, that would work out to an extra $6,500 to $19,500 of side income. That’s not too shabby!
And that’s just the typical range. Depending on what service you offer and who your clients are, you might even be able to command a surprisingly higher rate.
For example, 33-year-old Indiana native Nathaniel Hannan claims to make up to $1,250 per hour tutoring the children of wealthy families who are looking to get a leg up on the competition. While that’s a particularly rare situation, it does go to show: The demand is there for good tutors and people are willing to pay for it.
Great! But how can you go about finding them?
In this post, we’ll go through everything you need to know about how to start a tutoring business. Follow these steps and it won’t be long before you find out how beneficial this type of side hustle can be.
How To Start A Tutoring Business: Decide Your Niche
The first thing you need to do before you can start tutoring is to decide what it is that you would like to teach. Specifically, what would be your niche?
- A particular subject like English or math
- Reading and comprehension
- Paper writing / research
- Developing good homework habits
- Strategies for taking tests
Depending on the niche you’d like to go with, you’ll want to scope out the competition. See how many other people in your area are offering similar types of service and what they are charging. Chances are your competition may be pretty slim. But even if it isn’t, don’t underestimate yourself. Think about what value you could bring to the table the others likely won’t.
At the same time that you’re doing all of this, you’ll also want to settle on what your teaching forum will be. Will you prefer to:
- Teach in-person or online?
- One-on-one or in a group setting?
- Cater to children, teenagers, or adults?
Taking the time to think through these questions and decide what you want to do will be necessary because it will dictate who you should be marketing your skills to later on
Make It Official
Once you’ve decided who and what you’re going to teach, there are a few things you need to do before you’re open for business.
Name Your Business
First, the fun part – name your business! You could use your real name or think of something more creative. It’s your business, so it’s up to you.
Sole Proprietorship Or LLC
Deciding which type of business you’d like to run will be a particularly important step because it will determine how you want to report your income to the IRS and if you need to take any additional steps.
For instance: Do you want to tutor for just a few hours per week here and there where it fits your schedule. If so, then maybe being a sole proprietorship is right for you.
Perhaps maybe you have more time to commit to tutoring and you really want to develop it into a solid business? In that case, you may want to take steps to form an LLC (limited liability corporation). By the way, LLC’s are pretty common and don’t take much effort to create.
Put yourself in the shoes of a prospective client and objectively ask yourself: Why should anyone work with you?
Similar to a resume, start putting together a list of any reputable credentials you possess. This could be any relevant college degrees (including college minors), certifications, trainings, publications, etc.
Of course, don’t forget to highlight any experience and employment history that you feel is marketable.
Start Your Tutoring Business By Landing Your First Clients
Now that you’re open for business, it’s time to get the word out!
Start by connecting with the people that you believe would best fit your niche. For example, if you plan to tutor young children, start connecting with teachers and parents who might know of some kids in need of extra help.
If you don’t already have these connections, then no problem. A good strategy is to offer to volunteer in places where you can find potential clients. Though you won’t be paid for volunteering (of course), it will help you to form personal relationships with the people who would most need your services.
In addition, you’ll also want to create a Facebook page or make a simple website. Doing this will not only help with advertising, but it can also help enhance your image as a true professional.
Build Your Reputation
Early on, one of the most important things you should be focusing on is to start building your reputation.
Positive reviews and personable testimonials are some of the strongest marketing tools you can have in any market. But to get them, they’re not going to come to you automatically. Especially if you’re just starting out, many would-be clients will be skeptical of your services without some sort of prior history.
So how do you get positive reviews when you’re just getting started? By being strategic! Go above and beyond with your first few clients. Offer your services at a reduced rate (if you have to) and continue to deliver the same level of high-quality service. Show them what you’re capable of and what kind of benefit you can provide.
In return, ask your clients if they can leave reviews or give recommendations. Generally, if you’ve done an outstanding job, they’ll have no problem helping you out.
Build Your Network
As you’re trying to attract new clients, it will be important to put yourself out there and continue to remind others of your capabilities.
You could be marketing yourself by doing any number of activities:
- Post helpful tips to social media
- Write a blog post
- Host a free webinar
- Offer a free give-away (such as a book)
As you’re doing this, start keeping a list of everyone who reaches out to you. Even if you can’t work with them now, it’s possible you might have an opening in the near future.
If you want to start a tutoring business, now you know how! Starting your own tutoring business will take some work, but it’s definitely doable! Want to learn more about starting a business? You may enjoy our article on the six best books on starting a business.